What To Look For In A Proposal From A Training Company

By July 1, 2019 No Comments

What’s in it for you?  What’s in it for me?  And just plain, “What’s in it?”

Proposals are a fickle animal.  When you get a proposal from a training vendor, you probably think that it’s just their glamorous sales pitch.  However, when a proposal is well-written, well-crafted, succinctly worded and just plain appealing to read, the value of the company and its products or services shines brightly, and you can’t wait to do business with them.

At TTA, we use our proposals to connect with potential clients.  This is where it gets fun! Training by definition is (according to Merriam-Webster) “the skill, knowledge, or experience acquired by one that trains.”

There are many possibilities to consider when it comes to training (training methods, topics, tools, etc.). Training might be an online, 1-day course with follow-up one-on-one sessions with a manager.  Training might be a series of pre-work videos or interactive games to prepare for an in-person training.  Training might involve soft skills that will help employees do their jobs more effectively.  Training might be on a specific hardware, in preparation for a certification.  With so many different training options, how do you know what’s right for your learners?

5 Questions to Ask Yourself

So, if you’re evaluating a proposal from a training company, what should you look for?

1 – Does the proposed solution meet your business needs?
Specifically, is the problem you’re trying to solve completely addressed?  If the proposal doesn’t solve your training need, that’s not good!

2 – Does the proposal include appropriate activities (classroom or e-learning) to meet your learner’s needs?

You want to make sure that any solution isn’t just a “talking head.”  There should be a level of interactivity, engagement, and check-ins to make sure that the content being shared is retained and can easily be applied to the learners’ job/setting.

3 – Is the proposal within your budget?

Keeping costs contained and within a given budget is certainly an important component of a mutually-beneficial client/vendor partnership.

4 – Does the proposal clearly articulate roles and responsibilities of who will do what?

When each party is clear on ownership for each step of a process, it makes that process go far more smoothly.

5 – Does the proposal meet your timeline/deadline?

Many proposals and the business need that proposal sets out to address have strict deadlines.  Those deadlines help keep the training on track and holds everyone accountable to the same standards.

This is just a helpful start as you review proposals that come your way.  Best advice is to ask lots of questions!  Your vendor, should, in turn, ask you lots of questions as well, so that the solution is exactly what you need, when you need it, and within the budget you’ve set.

Good luck!

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