TTA and Accenture Win 2019 Brandon Hall Group Gold and Bronze Excellence Awards for Sales Performance

Westborough, MA – September 12, 2019 – The Training Associates Corporation (TTA), a leading provider of learning and development talent and solutions, is delighted to announce that it has won the 2019 Brandon Hall Group Gold and Bronze Awards for Excellence in Sales Performance for the work that TTA did for its partner Accenture collaborating on their client’s global sales leadership program.

The winners are listed at:

Accenture’s client had the goal of developing a new sales training curriculum for numerous sales training courses, with the goal of better enabling sales professionals, to drive more revenue. Accenture engaged TTA to provide talent to deliver instructor-led training in 48 countries for 23 different ILT/vILT courses.

“Accenture has been a partner for 15 years, and we’re grateful to have been able to help them with this transformational sales training. It helped to better enable their sales team, make them more effective, and to drive revenue for the organization. We are honored to receive the Brandon Hall Group Gold and Bronze Award for Excellence in Sales Performance,” said Maria Melfa, TTA’s President and CEO.

“Brandon Hall Group Excellence Awards Program has recognized leading organizations for the past twenty-plus years for the latest trends in Human Capital Management,” said Rachel Cooke, Brandon Hall Group COO and leader of the HCM Excellence Awards Program. “The initiatives that were honored are not only innovative but fit the unique needs of the business and create truly remarkable success stories.”

Award entries were evaluated by a panel of veteran, independent senior industry experts, Brandon Hall Group analysts and executives based upon the following criteria: fit the need, design of the program, functionality, innovation and overall measurable benefits.

Excellence Awards winners will be honored at Brandon Hall Group’s HCM Excellence Conference, February 4-6, 2020, at the Hilton West Palm Beach, Florida. Select winners also will serve as presenters in breakout sessions, sharing their leading practices during the conference.

“The HCM Excellence Awards recognize programs that measurably benefit organizations,” said Mike Cooke, Brandon Hall Group CEO. “Many human capital management departments are unable to confirm that their initiatives help the business’s bottom line. Because we focus on measurable benefits, our awards program is universally recognized and highly prestigious.”

About TTA
TTA is devoted to helping our clients and partners improve performance and profitability by providing top-notch learning and development professionals. As the largest provider of L&D talent and training-related solutions, we assist organizations of all sizes and industries by providing cost-effective, tailored solutions that align with their unique training needs and business objectives – regardless of project size, scope, or location.

About Accenture
Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Leveraging our deep expertise across industries and business functions, we help organizations shape their vision for the future. We drive innovation to develop and implement differentiated solutions that accelerate growth and increase efficiency — and we may run parts of clients’ businesses on their behalf. Ultimately, we enable clients to maximize their performance and create sustainable value for their stakeholders.

About Brandon Hall Group
Brandon Hall Group is an HCM research and advisory services firm that provides insights around key performance areas, including Learning and Development, Talent Management, Leadership Development, Talent Acquisition, and HR/Workforce Management.

With more than 10,000 clients globally and 20 years of delivering world-class research and advisory services, Brandon Hall Group is focused on developing research that drives performance in emerging and large organizations, and provides strategic insights for executives and practitioners responsible for growth and business results.

Brandon Hall’s Mission: Empower excellence in organizations around the world through our research and tools each and every day.

At the core of our offerings is a Membership Program that combines research, benchmarking and unlimited access to data and analysts. The Membership Program offers insights and best practices to enable executives and practitioners to make the right decisions about people, processes, and systems, coalesced with analyst advisory services which aim to put the research into action in a way that is practical and efficient. (

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